Sponsorship/Partner Opportunities

Sponsorship/partnership opportunities

‘Lead’ sponsors (2 available) £50k each

As lead sponsor the business will have access to a range of benefits and opportunities including:

Invitation to Northern Ireland launch event in February 2007 as key note speaker alongside Northern Ireland political leaders.
Invitation to become a member of the Rediscover Northern Ireland Leadership team responsible for maximising the benefits from the overall programme.
Opportunity to co-sponsor and co-host with Smithsonian Institution and the Northern Ireland Government a major reception in the Smithsonian Castle or other Smithsonian museums during the Smithsonian Folklife Festival.
Significant branding and profile as lead sponsor on all Rediscover Northern Ireland publications, press releases, website and promotional materials.
Profiled in the Festival brochure (50,000 copies) and on the Festival website (over 1 million hits per month).
Invitations to:
Festival opening ceremony and VIP luncheon
Private tour of Festival site with Smithsonian Director
Sponsor thank you dinner in Washington DC
Trade and Investment dinner to be held at the Library of Congress in April 2007.
Executive support from the Department of Culture, Arts and Leisure’s Business Links Manager and Communications Officer to tailor additional benefits/value across the programme.

Business Sector Champions

(5 available) £20k each

In addition to general sponsorship, a number of select sponsorship packages are also available. Sponsors from specifically related business sectors are invited to ‘champion’ each of the five key themes which run across the programme;

Trade and Business
Education
Tourism
Food and Drink
Arts and Culture

Each ‘Business Sector Champion’ will receive a tailored menu of benefits including:

Acknowledgement on all Rediscover Northern Ireland publications, promotional material, press releases and websites.
Branding (to be agreed between sponsor and Business Links Manager) and corporate profile at specific key events in Washington DC.
Invitations to Northern Ireland launch event in February and the Festival launch in June.
Tailored press releases and media support relevant to the individual events and themes.

Supporting Participants

£15k

Potential sponsors may also be interested in supporting a group from among the 120 Northern Ireland performers, artists, storytellers, craftspeople, cooks and workers invited as participants by the Smithsonian.
The sponsorship will be applied to assist participants in groups of five to travel to Washington DC and to support them at the event. Each sponsor will receive a menu of benefits including:

Invitation to key launch events both in Northern Ireland and Washington DC.
Tailored press coverage focussed on a specific group of Festival participants.
Branding on Rediscover Northern Ireland website and associated publications.
Private tour of the Festival site by senior staff.

Logistical/Media Partners

Finally a number of opportunities exist to support the Rediscover Northern Ireland programme of activities through ‘in-kind’ donations of time and resource. The overall programme requires two key strands of ‘in-kind’ support:

Logistical: Assistance with flights, insurance (transporting individuals and teams of participants to and from the US), freight (considerable materials will be transported to Washington DC across the programme of activities – in particular the Festival) and general equipment required for an event of this size.
Media: A key media partner is required to promote and participate in a range of the key activities across the programme and in particular to act as the key conduit to the Northern Ireland public.

A tailored benefits package will be put in place for these opportunities and will be agreed between the Business Links Manager and the sponsoring business.

Arts & Culture Education Food & Drink Tourism Trade & Business
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	Location: Home > Sponsors > Sponsorship/Partner Opportunities Sponsorship/Partner Opportunities Sponsorship/partnership opportunities ‘Lead’ sponsors (2 available) £50k each As lead sponsor the business will have access to a range of benefits and opportunities including: Invitation to Northern Ireland launch event in February 2007 as key note speaker alongside Northern Ireland political leaders. Invitation to become a member of the Rediscover Northern Ireland Leadership team responsible for maximising the benefits from the overall programme. Opportunity to co-sponsor and co-host with Smithsonian Institution and the Northern Ireland Government a major reception in the Smithsonian Castle or other Smithsonian museums during the Smithsonian Folklife Festival. Significant branding and profile as lead sponsor on all Rediscover Northern Ireland publications, press releases, website and promotional materials. Profiled in the Festival brochure (50,000 copies) and on the Festival website (over 1 million hits per month). Invitations to: Festival opening ceremony and VIP luncheon Private tour of Festival site with Smithsonian Director Sponsor thank you dinner in Washington DC Trade and Investment dinner to be held at the Library of Congress in April 2007. Executive support from the Department of Culture, Arts and Leisure’s Business Links Manager and Communications Officer to tailor additional benefits/value across the programme. Business Sector Champions (5 available) £20k each In addition to general sponsorship, a number of select sponsorship packages are also available. Sponsors from specifically related business sectors are invited to ‘champion’ each of the five key themes which run across the programme; Trade and Business Education Tourism Food and Drink Arts and Culture Each ‘Business Sector Champion’ will receive a tailored menu of benefits including: Acknowledgement on all Rediscover Northern Ireland publications, promotional material, press releases and websites. Branding (to be agreed between sponsor and Business Links Manager) and corporate profile at specific key events in Washington DC. Invitations to Northern Ireland launch event in February and the Festival launch in June. Tailored press releases and media support relevant to the individual events and themes. Supporting Participants £15k Potential sponsors may also be interested in supporting a group from among the 120 Northern Ireland performers, artists, storytellers, craftspeople, cooks and workers invited as participants by the Smithsonian. The sponsorship will be applied to assist participants in groups of five to travel to Washington DC and to support them at the event. Each sponsor will receive a menu of benefits including: Invitation to key launch events both in Northern Ireland and Washington DC. Tailored press coverage focussed on a specific group of Festival participants. Branding on Rediscover Northern Ireland website and associated publications. Private tour of the Festival site by senior staff. Logistical/Media Partners Finally a number of opportunities exist to support the Rediscover Northern Ireland programme of activities through ‘in-kind’ donations of time and resource. The overall programme requires two key strands of ‘in-kind’ support: Logistical: Assistance with flights, insurance (transporting individuals and teams of participants to and from the US), freight (considerable materials will be transported to Washington DC across the programme of activities – in particular the Festival) and general equipment required for an event of this size. Media: A key media partner is required to promote and participate in a range of the key activities across the programme and in particular to act as the key conduit to the Northern Ireland public. A tailored benefits package will be put in place for these opportunities and will be agreed between the Business Links Manager and the sponsoring business.	Sponsors Need for Private Sector Support Sponsorship/Partner Opportunities Sponsorship/Partner List Contact
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